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The White Ribbon Campaign

The following provides a description of the The White Ribbon Campaign as well as contact information for those who would like to learn more.

The White Ribbon Campaign was organized to acknowledge the "Montreal Massacre" of 1990 when 14 women were murdered by Mark Lepine at the University of Montreal. The purpose of the campaign: to have men show their support for ending violence against women. "It was the first large scale initiative ever developed by men to speak out on a subject usually considered to be a women's issue." Ribbons were distributed throughout Canada. As the campaign gained momentum, publicity, discussion and debate followed. Men were finally talking seriously about a serious problem; most for the first time.

Along with making the issue heard, the goal is to build a permanent national men's antiviolence organization. It's a grassroots effort by men to deal with a pressing social issue as they begin to understand what gender socialization and sexist culture have done to their lives. (adapted from C. Kilmartin's book: The Masculine Self)

Information may be obtained by contacting:

White Ribbon Campaign
220 Yonge Street
Suite 104
Toronto, Ontario M4B 2H1

Tel: 416-596-1513
Fax: 416-596-8359


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Counseling Services | 120 Richmond Quad | University at Buffalo | Buffalo, NY 14261-0053 | Tel: (716) 645-2720 or 829-3316 ext 208 | Fax: (716) 645-2175 | Director: Sharon Mitchell | E-Mail:
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